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Turn your business ideas into a solid plan for financing and long-term success. Committing your idea to paper in the form of a business plan not only increases your chances of obtaining financing, but also in keeping your business strategically focused.
This course will guide you through all the major components of writing a business plan and emerge with your first draft in hand. And most importantly, you will have completed the first—and most difficult—step on the path to small business success.
• A Strategy for Success
• Defining Your Business
• The Role of the Customer
• Structuring Your Organization
• The Marketing Plan
• The Competition
• Marketing in Action
• Operations and Manufacturing
• Understanding the Finance Section I & II
• Financing Your Business
• The Final Document
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